Movie Reviews
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Rum Diary, The  
Release Date:
10/28/2011
Studio:
FilmDistrict
Rating:
R
Length:
120
Overall Score:
3.00
Reviewers' Comments:
This movie would be more suited to be named "The Tobacco Diary" since cigar and cigarette use far outweighs alcohol. MP
Director:
Robinson, Bruce
Producer(s):
Depp, Johnny     Dembrowski, Christi     Headington, Tim     King, Graham
Writer(s):
Robinson, Bruce


Editor:
Littleton, Carol
Prop Master:
Petrotta, Andrew
Smoking Incidents:
50+
Where:
Home   Workplace   Restaurant   Vehicle   Bar/Nightclub   Hotel/Motel
Outdoors:
cockfight, beach
Other:
bowling alley, court room
Who Around:
Non-smoking Adult   Children  
Where On The Set:
 
Brand Shown 1:
Kool
Used by:
Lead Actor: Johnny Depp
No. of Times:
How Depicted:
Cigarette Pack/Tobacco Container
Brand Shown 2:
Used by:
No. of Times:
How Depicted:
Lead:         Credited Non-star:         Extra:
Actor Star Power Tobacco Type Age Ethnicity Gender Role
Depp, Johnny Star Cigarette 30+ Caucasian Male
Rispoli, Michael: Jenkin, Richards: Smitrovich, Bill:Umberger, Andy:Nolasco, Amaury Credited Non-Star Cigar 30+ Caucasian Male
Ribisi, Giovanni Credited Non-Star Cigarette 30+ Caucasian Male
Austin, Karen Credited Non-Star Cigarette 30+ Caucasian Female
Eckhart, Aaron Credited Non-Star Cigar 30+ Caucasian Male Bad Guy
Grajeda, Javier Credited Non-Star Cigarette 30+ Hispanic Male
Heard, Amber Credited Non-Star Cigarette 20-30 Caucasian Female
Irizarry, Bruno Credited Non-Star Cigar 30+ Other Male
Anti-Tobacco Message 1:
Comment
Health of Smoker
Moburg: "No smoking in the extraction area." Lotterman to Kemp: "You might want to rethink those methol cigarettes- they don’t do a thing for you."

Anti-Tobacco Message 2:
Sexy: A Sexy: Celebration: A/B Wealth/Power: B Cool: A/B
Independent/Unique: Rebellion: Tension/Stress: A Relaxation: A Habit/Addiction: A
Bad Guy: Loser: Other: Neutral:  
Other Comments:
Overall:
Pro
Extent:
6
Overall:
6
Perceived:
6
Where People Smoke:
3
Special Circumstances:
Specific Brand Depiction

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