Movie Reviews
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Prime  
Release Date:
10/28/2005
Studio:
Universal
Rating:
PG-13
Length:
105
Overall Score:
1.42
Reviewers' Comments:
Minimal tobacco use kept these characters in their Prime. MR
Director:
Younger, Ben
Producer(s):
Todd, Jennifer     Todd, Suzanne        
Writer(s):
Younger, Ben


Editor:
Boden, Kristina
Prop Master:
Schlitten, Elizabeth
Smoking Incidents:
1 - 9
Where:
Home          
Outdoors:
outside apartment building
Other:
Who Around:
Non-smoking Adult    
Where On The Set:
 
Brand Shown 1:
Newport
Used by:
No. of Times:
1
How Depicted:
Billboard/Poster
Brand Shown 2:
Used by:
No. of Times:
How Depicted:
Lead:         Credited Non-star:         Extra:
Actor Star Power Tobacco Type Age Ethnicity Gender Role
Essandon, Ato Credited Non-Star Cigarette 20-30 African American Male
Non IMDb Extra Cigarette 20-30 African American Male
Anti-Tobacco Message 1:
NS sign


"We Card" sign on store window
Anti-Tobacco Message 2:
Sexy: Sexy: Celebration: Wealth/Power: Cool:
Independent/Unique: Rebellion: Tension/Stress: Relaxation: Habit/Addiction: A
Bad Guy: Loser: Other: Neutral: A  
Other Comments:
Quick brand depiction during a scene showing NYC sights (store). TUTD opted to disclude from special circumstances but hopes filmmakers will be more careful when shooting real city scenes.
Overall:
Neutral
Extent:
2
Overall:
4
Perceived:
2
Where People Smoke:
2
Special Circumstances:

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